# Elton Carvalho

**Product Designer & Illustrator**
João Pessoa, PB, Brazil · remote

- Email: oi@eltoncarvalho.com.br
- Portfolio: https://eltoncarvalho.com.br/en/
- LinkedIn: https://www.linkedin.com/in/eltoncarvalhodesign/
- Resume in Portuguese: https://eltoncarvalho.com.br/cv/cv.md

## Summary

Product Designer with 6+ years in UI/UX and nearly a decade in design. I work where interface, product and illustration meet, combining visual clarity, behavior-driven decisions and a strong visual identity in everything I deliver, from landing pages to design systems.

I use cognitive biases as a strategic design tool: I map how users actually make decisions, spot friction and turn those insights into interfaces that make the next action clear. AI (Claude, Figma AI, ChatGPT) is a core part of my workflow, from ideation to prototyping and building component systems.

Currently Product Designer at Clickmax (Bilhon group). I've worked with Ticto, ChiefOfDesign, UX Unicórnio, Nina Talks, Outsider, Digital Manager Guru and on projects through OutUsual. Based in João Pessoa, PB, Brazil, I work remotely with teams across Brazil and abroad.

## Experience

### Product Designer · Bilhon
*Nov 2025 – Present*

Bilhon group: the holding company behind Clickmax, a page builder and conversion funnel SaaS for digital product creators.

- Redesigned the structure of CX Admin: merged two navigation surfaces (top nav + side rail) into a single sidebar with inline secondary navigation.
- Designed the end-to-end architecture for funnel template management: a self-service flow that replaced an engineering ticket and a deploy with a few clicks in CX Admin.
- Designed and implemented features (front end and back end) with Claude Code; every PR went through engineering code review and QA sign-off. Few revisions per PR, a sign of tight shaping.
- Created strategic templates and a section library for the Clickmax page builder, making page building faster, more consistent and more scalable.
- Partnered with André (Design Lead) to split the scope of the CX Admin redesign.

### Product Designer · ChiefOfDesign
*Dec 2023 – Nov 2025*

Design school (São Paulo): learning platform, landing pages and brand assets.

- Designed landing pages focused on visual storytelling and conversion.
- Created original illustrations of product characters.
- Handled art direction and UI components aligned with the brand identity.

### Product Designer · OutUsual
*May 2022 – Aug 2025*

Product studio (Porto, Portugal): web, product and branded content projects.

- Designed the official Baralho de Vieses website end to end (UI/UX).
- Created 110+ illustrations, the visual identity and promotional materials.
- Designed the UX and interface for Bias Academy, a learning platform about cognitive biases.
- Designed landing pages and websites for clients UX Unicórnio, Ticto, Outsider and Nina Talks.

### UX/UI Designer · Eleven Dragons
*Oct 2021 – Oct 2022*

Social Comics platform and internal dashboards.

- Redesigned existing flows and designed new features for web and mobile.
- Ran heuristic evaluations and made improvements based on user feedback.
- Applied cognitive biases to design decisions.
- Built wireframes and prototypes in Figma.

### Graphic Designer · Pixelvivo
*Apr 2017 – Apr 2021*

Branding and visual communication studio for local brands.

- Designed logos, visual systems and rebrands.
- Created custom illustrations for campaigns.
- Provided visual support for multichannel marketing.

### UI Designer · Viralize
*Aug – Nov 2020*

- Designed interfaces, wireframes and clickable prototypes for internal projects.

## Featured projects

- **Clickmax CX Admin (via Bilhon):** structural redesign with a unified sidebar and a self-service funnel template architecture. Design + implementation (front and back end) with code review and QA. https://eltoncarvalho.com.br/en/works/clickmax/
- **Clickmax · dark mode and design system:** https://eltoncarvalho.com.br/en/works/clickmax-design-system/
- **Ticto:** onboarding, biometric verification (id-wall), dashboard, gamification and product illustrations for the digital products and payments platform. https://eltoncarvalho.com.br/en/works/ticto/
- **Fato Público · 2026 Elections:** https://eltoncarvalho.com.br/en/works/fato-publico/
- **Baralho de Vieses (via OutUsual):** 110+ illustrations, official website and Bias Academy, a learning platform about cognitive biases. https://eltoncarvalho.com.br/en/works/baralho-de-vieses/
- **Frontend with Claude Code (process):** https://eltoncarvalho.com.br/en/processo/

## Skills

Product Design · UI Design · UX Design · Design Systems · Landing Pages · Conversion · Digital Illustration · Cognitive Biases · Visual Storytelling · Prototyping · Instructional Design · Branding · Mobile Design · Art Direction

## Tools

Figma (Auto Layout, Variants) · Adobe Illustrator · Photoshop · Procreate · Framer · Notion · Claude · Claude Code · ChatGPT · Figma AI

## Education

- **Product Design** · DesignBoost · 2023
- **UI and Interface Design** · uiBoost · 2021 – 2022
- **IT Technical Diploma** · Kronos Nexus · Networking, Programming and Web Design · 2010 – 2012

**Courses and certifications:** UX/UI Design · UX Design Bootcamp · ID Class (Visual Identity) · UX Design Course · UI Boost

## Languages

- **Portuguese:** native
- **English:** professional working proficiency (reading and writing)